internetstores: Major growth from an online store to a retail-store business
More than 500 employees
More than 750 brands
Software in use since February 2013
The internetstores holding company forms part of the SIGNA Sports Group and Europe‘s leading online provider for bikes and other outdoor products. Across 16 European countries, the Group operates more than 30 online shops: fahrrad.de, Bikester, Probikeshop, CAMPZ und Addnature rank among the portfolio of brands.
It was necessary to replace the existing software – Pixi – so as to attain the higher-level corporate goal: ‘fast customer delivery‘; the replacement took into account the new activity-sequences, quantity and requirements, all directed at growth.
An aspect of replacing the old software was to re-plan the whole process of sending the goods – from goods-in, via stock maintenance across all warehouse facilities, to dealing with goods dispatch – this task included order-picking and order-packaging, processing the consignment to send it, and handling returns. A management consultancy accompanied this project. Changes were made, accompanying the reworked definitions of organisations and processes, the new building concept, the goods-storage planning, and the detail planning of the extended logistics facility; these changes included the introduction of systems such as a materials-flow calculator, a dispatch system, and a goods-administration system.
The project was concluded successfully within three months.
„Since 2012, we have had a cooperation with e-velopment, based on trust. Having introducing 360e LOGISTIK, the warehouse-management system, when we consider growth in numbers of orders dispatched, as well as internationalisation – key strategic components for us – we no longer need to give any more thought to the logistics-relevant systems involved in this. By now, with more than 20,000 dispatches per day, several sites, and our delivery promise “ordered up to 4 pm, sent today“, we need to be able to rely on our warehouse management system. e-velopment‘s system makes all process steps transparent. And the high level of configurability secures us the day-to-day flexibility that we need, to fulfil our customers‘ high expectations.“
Markus Knöller, Head of Logistics, internetstores GmbH
Results for the customer
Goods-in – fast availability in the web-shop
Prompt processing of returns
Optimum packing: whether it is a bike or a valve
95% of orders are dispatched on the same day
Since 360e was introduced, further logistics projects have been successfully implemented:
Second dispatch site in Germany
Provision of supply to retail stores
Pierau Planung GmbH – Planning and consultancy
You can see a brief summary of the result in the following video: